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Anua Heartleaf 77 B3Zinc Soothing Serum - Image 1
Expert Score8.2
Anua•product

Anua Heartleaf 77 B3Zinc Soothing Serum

77% heartleaf serum with 5% niacinamide and 1% zinc PCA for calming redness, controlling sebum, and minimizing pores in sensitive skin

Expert Rating
8.2/10

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The Analysis

Quick Specs

Price$42.50
Ease Of UseVery easy; lightweight pump serum pressed directly onto skin; designed for all experience levels, particularly beginners with reactive or oily skin concerns
Bottle Size30
Skin TextureUltra-lightweight watery serum; absorbs instantly with zero residue; ideal as the first serum in a multi-step routine

Expert Review Summary

The Anua Heartleaf 77 B3Zinc Soothing Serum centers on 77% Houttuynia Cordata Flower, Leaf, and Stem Water (heartleaf), a Korean herbal extract with established anti-inflammatory and antimicrobial properties. At this high concentration, the heartleaf base provides intensive calming for reactive, redness-prone, and acne-adjacent skin while creating an ultra-hydrating environment for active ingredient delivery. The formula stacks 5% niacinamide (vitamin B3) for tone evening, pore blurring, and mild sebum regulation with 1% Zinc PCA, which directly targets sebaceous activity and reduces oil overproduction at the follicle level. Panthenol, glycerin, and trehalose contribute humectant depth, while sphingomonas ferment extract reinforces the skin microbiome. The complete formula contains no synthetic fragrances, essential oils, or known sensitizers. At USD 42.50 for 30ml, this serum is positioned for skin-sensitive users who also need active pore and sebum management from one product. It performs as the first serum in K-beauty layering, sits under any moisturizer without interference, and is a natural fit for reactive, oily, or combination skin types that require both calming and oil control simultaneously.

Technical Specifications

Price$42.50
Ease Of UseVery easy; lightweight pump serum pressed directly onto skin; designed for all experience levels, particularly beginners with reactive or oily skin concerns
Bottle Size30
Skin TextureUltra-lightweight watery serum; absorbs instantly with zero residue; ideal as the first serum in a multi-step routine
Sebum Control7
Fragrance Free Yes
Gentle Formula Yes
Pigment Fading5
Value For Money7
Hydration Level6
Non Comedogenic Yes
Pore Refinement7
Brand ReputationRapidly growing K-beauty brand beloved for heartleaf-based formulas; earned viral status on social media for the Heartleaf toner and cleansing oil; recognized as a rising leader in K-beauty for sensitive and acne-prone skin
Calming Efficacy8
Retinol EfficacyNone
Clinical Evidence No
Peptide ComplexityNone
Firming Performance2
Niacinamide Percent5
Centella Cica Content No
Pdrn Or Exosome Content No
Ceramide Barrier Repair No
Hypoallergenic Testing Yes
Layering CompatibilityExcellent; watery formula disappears immediately and creates no barrier for subsequent serum or moisturizer application
Azelaic Or Transexamic Acid No
Niacinamide ConcentrationModerate concentration (5% B3), combined with 1% Zinc PCA to simultaneously calm redness, refine pores, and regulate sebum production in sensitive and oily skin

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